Market Synopsis
Consumer Packaged Goods Market, categorized based on product type, end user, distribution channel, and region, displays a dynamic landscape with significant growth potential. The market segments include food & beverage, cosmetics & personal care, pharmaceuticals, nutraceuticals, and others. End users comprise residential/retail and commercial, while distribution channels include offline and online. The geographical scope covers North America, Asia Pacific, Europe, and the Rest of the World.
The consumer packaged goods market is projected to reach USD 6,976.22 billion by 2030, boasting a CAGR of 3.50%, according to MRFR analysis. These goods, used daily and requiring regular replenishment, witness steady demand with high competition across industries. Emerging nations contribute to the growth, creating promising prospects. However, the COVID-19 pandemic has disrupted the market, impacting global economies and creating chaos. Despite challenges, the consumer packaged goods industry faced heightened demand during the pandemic, especially for essentials like food, cosmetics, pharmaceuticals, and pet food. Temporary shutdowns, supply chain disruptions, and lockdowns affected production and distribution but did not diminish the overall growth potential.
Competitive Landscape
The consumer packaged goods market outlook is highly competitive, with key players such as Nestlé SA, Procter & Gamble, PepsiCo, Unilever, and others actively engaging in strategic initiatives and advanced research and development methods. The market’s profitability attracts both new entrants and existing corporations, driving intense rivalry. Factors like advancements in technology, sustainable packaging, and government regulations contribute to the market’s growth. Major players focus on approvals, certifications, and innovative strategies to secure their positions.
Segmentation
By Product Type:
- Food & Beverage: Leading the market with a share of 29.9% in 2021, the segment experiences growth driven by the demand for ready-to-cook, ready-to-eat, and ready-to-drink products.
- Cosmetics & Personal Care: Holding a 25.3% share in 2021, this segment faced disruptions during the pandemic but has regained market positions.
- Pharmaceuticals: With an 18.03% share in 2023, the pharmaceuticals segment is expected to grow at a CAGR of 3.6%, driven by packaging demands for medicines and biomedical devices.
- Nutraceuticals: Including dietary supplements and health drinks, this segment anticipates significant growth with a CAGR of 4.6% till 2030.
- Others: Encompassing chemicals and pet food, the ‘Others’ segment reveals pet food as a top-selling product in the US consumer packaged goods categories.
By End User:
- Residential/Retail: Catering to daily essentials, this segment offers groceries, medicines, cosmetics, and more, contributing to positive market growth.
- Commercial: Accounting for a 44.4% share in 2022, the commercial segment caters to mass production needs and experiences increased demand for convenience products.
By Distribution Channel:
- Offline: Representing store-based retailing, including hypermarkets/supermarkets and convenience stores, the offline segment holds a significant market share.
- Online: The non-store-based distribution channel, driven by online retail, witnessed a surge during the pandemic, contributing to overall market growth.
By Region:
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- North America: With a well-established distribution network and growing demand for on-the-go products, North America is poised for significant market growth.
- Europe: A leading player in the global market, Europe benefits from global manufacturers in various industries and a rising number of working women.
- Asia-Pacific: Holding the second-largest market share, Asia-Pacific boasts a large population, a significant millennial demographic, and a surging demand for convenience products.
- Rest of the World: Offering growth opportunities in untapped markets, the rest of the world, including South America, the Middle East, and Africa, contributes to the market’s expansion.
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