Air Purifier Market overview
An air purifier is a device that promotes improving indoor air quality by eliminating pollutants from the air. A portable air purifier is used indoors to purify the air. Air purifiers differ in their setup, operation, technology, and the volume of air they clean, all of which influence air cleaner effectiveness. Air pollution leads to an alarming rise in environmental issues, which, in turn, gives rise to various diseases like asthma. in 2016, according to the WHO, air pollution contributed to 7 million premature deaths a year, while 92% of the world’s population is estimated as breathing the toxic air. In economically backward countries, 98% of children under five breathe toxic air. Due to this, air pollution is the major cause of death for children under 15, killing 600,000 every year. Awareness of increased air pollution among consumers and diseases associated with air pollution is expected to impact the growth of portable air purifier sales positively. Furthermore, innovative products offered by market players coupled with after-sales service for portable air purifiers boost sales, thereby providing a portable air purifier market opportunity. The rise in demand for air care and increased concerns over indoor air quality have led to high portable air purifier market demand worldwide.
Furthermore, a rise in disposable income and change in lifestyle & spending habits boost the portable air purifier market growth. However, high periodic maintenance costs are the major restraint on the global portable air purifier market.
 As of the latest available data in 2022, the Air Purifier Market Size was estimated to be valued at USD 6.3 billion. However, according to projections, the industry is expected to experience substantial growth in the coming years. It is projected to reach USD 7.0 billion in 2023 and further expand to USD 13.4 billion by the year 2030. This growth trajectory signifies a remarkable compound annual growth rate (CAGR) of 11.4% during the forecast period from 2023 to 2030.
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Market Players
- Sharp Corporation (Japan)
- Dyson (Singapore)
- Panasonic Corporation (Japan)
- Honeywell International Inc (US)
- Unilever (UK)
- Midea Group (China)
- Xiaomi Inc (China)
- COWAY CO. LTD (South Korea)
- Koninklijke Philips N.V. (the Netherlands)
- Blueair (Sweden)
- Daikin Industries Ltd (Japan)
- LakeAir (US)
- Samsung (South Korea)
- IQAir (Switzerland)
- Broad Group (China)
- AB Electrolux (Sweden)
- Whirlpool Corporation (US)
- YADU Int’l Technology (Beijing) Co. Ltd (China)
- BONECO AG (Switzerland)
- Austin Air (US)
- Airgle Corporation (US)
- Rabbit Air (US)
- Airdogusa (US)
- Levoit (US), among others
Regional analysis
The Portable Air Purifier Market is studied in prominent regions such as North America, Asia Pacific, Europe, the middle east and Africa, and other parts of the world. North America is expected to register prominent growth owing to the government’s serious action to improve the environment. The awareness regarding asthma and allergy harm to pets will improve the market growth in the region. There are several reasons for the poor air quality indoors, and this will be helpful to remove this. The presence of key market players in the region is also a factor for the market growth and will boost the market in the forecast period. Other regions of the market will also gather growth in the coming years.
Air Purifier Market Segmentation
Air Purifier Product Outlook (USD Million, 2018-2030)
- HEPA Purifiers
- UV Air Purifiers
- Activated Carbon Air Purifiers
- Ion & Ozone Generator Air Purifiers
- Others
Air Purifier Sales Channel Outlook (USD Million, 2018-2030)
- Offline
- Online
Air Purifier Regional Outlook
- North America
- Europe
- Asia-Pacific
- Rest of the World
Industry news
Scosche, an American accessory brand, launched the AFP2-SP FrescheAir in India, a portable HEPA air purifier. It helps you breathe fresh, clean, deodorized air to protect you and your family while in your car.
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